Bachata

Bachata combines a balanced sweetness with a vibrant colour and firm texture, delivering an outstanding eating experience for consumers. Its strong shelf life and reliable performance in varying growing conditions also make it a highly valued variety throughout the supply chain.

Consumer response has been extremely positive, driven by Bachata’s distinctive flavour profile and high quality. The variety continues to gain traction with retailers as demand for flavour-led premium strawberries grows.

With production expected to expand in the coming seasons, Bachata is well positioned to reach an even wider audience. Its combination of exceptional taste, consistent quality and strong performance ensures it remains a key variety within the premium strawberry category.

At Special Fruit, we are proud to support the continued growth of Bachata and to bring this exceptional strawberry to consumers across our markets.

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